New Delhi: Vice President M. Venkaiah Naidu today called upon filmmakers to desist from depicting violence, gross obscenity and shamelessness in their films. After presenting the prestigious Dadasaheb Phalke Award to popular actor Rajinikanth and National Awards to actors of different languages, the Vice President said that a film should be a carrier of social, moral and ethical messages with good purpose. “Also, films should stay away from highlighting violence. The film should also give voice to society’s disapproval of social evil.
Observing that a good film has the power to touch the hearts and minds of people, Shri Naidu said that cinema is the cheapest form of entertainment in the world. He urged the filmmakers and artists to use it for the betterment of the public, society and nation.
Emphasizing on the need of cinema to bring positivity and happiness, the Vice President said that experience tells us that it is a film with a message that has lasting appeal. Apart from entertainment, cinema also has the power to impart knowledge.
The Vice President advised the cinema industry not to do anything that would hurt the great culture, traditions, values and ethos of our supreme civilization. Indian movies carry important messages to audiences across the world. Films should present a snapshot of Indianness to the outside world. He also emphasized that films need to be effective messengers in the world of cultural diplomacy.
Referring to India’s soft power as the largest producer of films in the world, the Vice President said that our films are seen and appreciated across the world – Japan, Egypt, China, USA, Russia, Middle East, Australia and in other host countries. Huh. He said that films are one of our most important cultural exports which also act as an important link connecting the global Indian community to the rhythm of their life in India.
Noting that cinema has no geographical or religious boundaries and films speak a global language, the President said that the National Awards not only shed light on the talent pool of the Indian film industry, but also the richness and diversity of the cinema industry. indicate. Huh.
Pointing out to the reality of climate change, Shri Naidu urged the film fraternity to highlight the importance of protecting nature. He said that the Kovid-19 pandemic has also taught us to respect nature.
Congratulating Shri Rajinikanth for receiving this year’s Dadasaheb Phalke Award, he said that the unmatched style and acting skills of this iconic actor have indeed given a new dimension to the Indian film industry. Referring to his memorable performances in Moondru Mudichu, Sivaji: The Boss, Vaithinile, Bairaavi, the Vice President said that Thalaivar epitomizes the right balance between artistic expression and collective charm. Sometimes all a young filmmaker can do is try so well. Sikkim has received the award for being the best film friendly state.
Union Minister of Information and Broadcasting Anurag Thakur, Union Minister of State for Information and Broadcasting S Murugan, Apoorva Chandra, Secretary, Ministry of Information and Broadcasting, N Chandra, President, Feature Films Jury, Arun Chadha, President, Non-Feature Films Jury and Other dignitaries were also present.